What is page rank? how is it related with search engine optimization?
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PageRank

PageRank is THE original search signal and is still one of the strongest. Links were so critical to Google in the early days that the search engine was called Backrub before
by Bonface Mogusu
What is website conversion?
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Conversion

Conversion is often considered to be when someone completes a purchase. While this is true, conversion is also the smaller steps people take during their buying process. When someone goes through
by Bonface Mogusu
What is inbound marketing strategy?
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Inbound Marketing

Inbound Marketing is the process of attracting your audience to your website through a structured and methodical system of publishing useful and interesting articles and stories to your website, and
by Bonface Mogusu
Image of websites linking to each other
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Backlinks

Backlinks are links from webpages on sites other than your site, than "link back" to pages on your website. The image above should help illustrate the idea. Back links are critically important to
by Kevin Carney
marketing automation, lead generation, lead nurturing,
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Marketing Automation

Marketing Automation I like the definition in Wikipedia.... Marketing automation refers to software platforms and technologies designed for marketing departments and organizations to more effectively market on multiple channels online (such as
by Kevin Carney