This post gives an overview of the community, describes some of the general concepts that are important, describes how you use it, and contains links to other posts that provide more detail for each function or task, which you can also find below.


This video shows how to register your user account for the Link Earning Community.


This video shows how to change the team subscription level, add team members, inactivate team members, and reactivate team members.

Understanding how Google makes money helps you be a better SEO.

Why? Because all advertising based business models are based on popularity, and the ways Google is constantly striving to remain the world's most popular search engine matters to how approach SEO.

This post explains how Google's business model matters to your SEO strategy and tactics.

This blog post is still under construction and tells the story of the worlds first known instance of Content Marketing, which started as a quarterly print magazine in 1895. Seriously.

This blog post explains why you do NOT want to attempt to earn links to your home page and your landing pages, and explains what you DO want to do instead.


This video shows how to enter the webpages you wish to promote, that you wish to earn links to.

Sources (to link to)

This video shows how to find sources to link to, which is how you earn link credits, which is how you become more visible within this platform.

False positives

This video explains why you sometimes see web pages that are "off topic" in the search results within this platform.

Spoiler: It has to do with the difference between a websites Main Content and it's Supplementary Content.

Message Chats

This video shows the message chat features within the platform that allow users to send each other messages about the webpages being promoted.


This video explains the MyList page and how from it you record links you provide and get link credits for them.


This video explains the OurLinks page, which is "just" reporting of links that have been provided to your webpages and links you've provided to other people's webpages.

How are Link Credits calculated?

This video explains how Link Credits are calculated and how different links have different link credit values.

Spoiler: It has to do with the MozDA difference between the two sites.

Affiliates (yes, we have a program)

This video explains our affiliate program works.

Spoiler: In our early days when we're giving away free subscriptions in order to a create a vibrant community others will pay to join, we can't pay money as we're not receiving money, but.... for those who are interested, we will provide equity in our venture for users brought to us by affiliates.

Verifying an entire site

This video explains how every webpage on a site has the same verification code, and therefore the same verification HTML tag, so if your website theme allows it, you can "place" the verification tag on every page by putting it where in your website theme you put scripts for utilities such as Google Analytics.

GSC site ownership verification

This video shows how to verify site ownership by virtue of having access to the Google Search Console property for the site in question.