How significant are internal links for small businesses?

Internal Links

What are Internal links?

Internal links are links from pages on your website to other pages on the same website.

Not only does your website need these internal links, it needs an internal link structure where the pillar posts you publish often link to the snippet posts you publish less often.

This internal link structure raises the authority of the pillar posts over time.

Every post on your website needs at least one internal link and ideally each internal link should be in support of your overall link structure, which you’ve thought through in advance

Why is Internal Linking Important?

From a publishing perspective, internal links are very important because they help improves page rank. The following are some importance of internal links

  • It provides your audience with further reading options.
  • It helps to improve your ranking for certain keyword phrases.
  • It can help you to promote events and other paid services.
  • It helps Google to crawl the site.

 While making links in your content, always remember the following:

  • Whenever you are building your new content, make sure you include internal links in every blog post.
  • Internal links pass PageRank value the way any link does.
  • Also remember when adding links, don’t get carried away.

 Learn more here…

SEO Needs Link Building

Related Posts

Sales Funnel The Sales Funnel is a concept that relates to how prospects "fall away" as they take steps closer to becoming a customer. That is why it is referre...
Natural Links Help Your SEO, Increase Your Website Ranking, and Attrac... This topic is continued from a prior post whose title is.... Why Link Building is Critical to Success Inbound Marketing Website Lead Generation Wh...
When Do Your Link Building Practices Become SPAM Link Network Stuff SPAM Backlinks vs Good Backlinks Prior posts discuss how backlinks are critical to your Inbound Marketing success but that they are ways of obtaining...
Growing Your Website Traffic with Backlinks Without Using a Link Netwo... The Slippery Slope of Backlink Acquisition A prior post explained why backlinks are so important to your search result ranking and started explaining...
SEO (Search Engine Optimization) SEO stands for Search Engine Optimization. In common usage the phrase seems to have different meanings to different people. There are two defini...

Leave A Response

* Denotes Required Field