google plus, social media marketing

Why is Google Plus Different from All Other Social Media Marketing Platforms?

Google+ Integrates with the Rest of Google, Including Search

And that last bit, the “including search” part, is what makes it different.

In spite of rumors to the opposite, Google Plus is not dead.

When one of your Google Plus updates matches a search result submitted by someone who has you in a circle, your update shows up in the search result.

For this reason it is advantageous for many people to have you in their circles, and for you to publish regular Google Plus updates.

What Are Google Circles?

They’re nothing more or less than groupings of contacts. What makes them useful is the ease with which you use them and the way they can be used in almost every aspect of Google.

You define your circles. You create them. You give them names. You put contacts into them. There seems to be no limit to how many circles you can have and how many people you can put into a circle.

You then use them to provide and obtain access to other people on Google.

Want to Publish a YouTube Video for a Few People?

Create a circle, put them in it, and make the YouTube video private to only people in that circle.

Want to Direct Message Someone but Lack Their Email Address?

Put them in a circle. They’ll receive a notification. Most people then put you in a circle. Then you publish a Google Plus update, but rather than letting the world see it, you publish it only to the one person whom you want to see it.

They get an email notice and they see your update in their Google Plus stream, but it’s a private message from you to them.

Want to Invite a Regular Group to a Meeting?

When you use Google Calendar, you invite the circle, rather than inviting each person individually.

Want People to Follow You?

Then follow them. All you have to do is add them to a circle, and you can do so whenever you’re looking at a contact record of any sort within the Google environment.

Looking at contacts in Google Contacts? It’s easy to add them to circles when looking at a list of contacts or looking at one specific contact.

Looking at someone’s Google Plus profile? It’s easy to add them to circles right there.

Want to Learn More?

Contact us. We teach small businesses how to marketing themselves online effective and for a very small cash outlay.

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