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What are plugins?
Plugins are pieces of code that fit into the overall structure of a WordPress website. WordPress is built with the concept of plugins in mind. Specific plugins use specific purposes.
Why do you need them?
They provide all sorts of useful functions. See below.
Where do you get them?
With very few exceptions you get them through your WordPress dashboard. When logged into your dashboard, select Plugins from the main menu. You will then see a list of your currently installed plugins, whether they are active or inactive.
This article is part of a series about local SEO marketing .For access to all the articles in the series, click on the link in the prior sentence.
Which ones do you need?
It depends. It is also easy to get carried away.
The barest minimum list is:
- Askimet: Helps eliminate spam comments. After you install it you need to generate an activation key. It’s free.
- Per post SEO (not the name): My personal favorate is WordPress SEO by Yoost. Others prefers All in One SEO. All in One SEO allows you to set the title, description, and keyword phrase. WordPress SEO provides that and much more. It allows you to perform a detailed SEO analysis of each individual post. They’re both free.
- BackupBuddy: This is not free, but without it how do you backup your WordPress website?
- Forms: If you need to use forms on your website, I recommend cforms. Unfortunately it does not install via the dashboard but its still easy to install.
- Google XML Sitemaps: You need a sitemap. This free plugin generates and and keeps it current.
This is by no means a complete and exhaustive list, but enough to get you started.
You will find much more information about local SEO marketing by reading the entire series of articles.
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