google pagerank, website visitors, backlinks

Local SEO Marketing | Glossary | Local SEO Marketing | Glossary | PageRank: The Original Ranking Signal

PageRank is a link analysis algorithm that is part of the Google search algorithm.

The name PageRank is trademarked by Google and the PageRank algorithm is patented by Stanford University, not by Google (go figure), but Google has exclusive license rights to the algorithm.

The PageRank algorithm assigns a numerical value to each link and by aggregating them in some way the PageRank algorithm is an integral and important part of the overall Google search algorithm.

This article is part of a series about local SEO marketing. For access to all the articles in the series, click on the link in the prior sentence.

How does it matter to you? Simply put, you want to attract back links from web sites that have a higher Page Rank  value. That values range from 1 to 10, 10 being highest.

Although the details of PageRank on a link by link basis are not useful to local SEO marketing, it is easy to determine the Page Rank value of any website. There are many free and commercial tools that make this easy.

When looking for relationships to nurture that are likely to result in back links to your websites, consider the PageRank value of the websites in question. Higher PageRank values provides more valuable back links.

 

You will find much more information about local SEO marketing by reading the entire series of articles.

When you need help with your local SEO marketing campaign, do yourself a favor and contact us at Zippe.biz.  Other web marketing services make promises. We have a track record.


Related Posts

How to supercharge your SEO with important Google tools Search Engine Optimizing for your business website is a constant process. It's a bit like the instructions on the shampoo bottle of "lather, rinse,...
ABCs of Inbound Marketing: Consistency is a Primary Success Factor This article is part of the larger series titled the ABC's of Inbound Marketing. For access to the entire series select the link in the prior sentence...
What Inbound Marketing Is and Isn’t | What Generates Leads In a prior post I explained the defining characteristics of both outbound and inbound marketing. Because there is so much confusion, I thought it wor...
SEO Help: Business Lead Generation for Your Sales Funnel Need help with SEO? You are not alone. You want more leads for your business. You have heard Internet Marketing (aka Inbound Marketing) has great po...
Attracting Leads and Customers Through the Web is not Magic On the one hand, the fact that so many Local SEO Marketing companies tell their prospects and clients that achieving a high search ranking is a myster...

Leave A Response

* Denotes Required Field