This post ranks incredibly high in Google for the keyword phrase "tripod alternative"

Why Does This Post Rank so High in the Google Search Engine Result?

This question was asked yesterday by a member of the community who wants to outrank that page.

We’ve all heard there are 220+ factors influencing the ranking of a webpage for a specific search phrase, but you do not however have to know all of them to see why a certain page ranks to high.

In the example provided a specific page on ranks consistently #1 or #2 on Google for the phrase “tripod alternatives“.

Websites that rank high in Google tend to be larger repositories of content that are updated very frequently.

Large repository of content, updated often








Stack exchange is a very large Q&A website, or actually a collection of very large Q&A websites.

It is a massive repository of content that is constantly being updated in the same way the Wikipedia is. As a result of Stack Exchange being so large and providing useful answers to common questions, it has a lot of inbound links which raise the authority of specific web pages and the domain overall.

In numerical terms, has a domain authority of 82, which is very high, considering the highest possible domain authority is 100.

So why does that page rank so high?

It’s on a very high authority domain and it has engagement. One person asked a question, and 17 people provided answers.

How do you approximate this on your website?

Your two options are:

  1. Install forum software on your website and create a discussion forum area on your site.
  2. Try to do the same with your blog posts by inviting comments and discussion.

Your other focus needs to be to keep on cranking out interesting and useful content.

Publish, publish, and publish some more. Even when you don’t feel like it.

Over time your website will become a large repository of content that others link to.

To learn more about what Inbound Marketing is and how it can benefit your business…

Download the eBook: The 7 Fundamentals of Being Found Online


Related Posts

Integrating Search Engine Optimization and Content into Your Inbound M... Integrating Content and SEO into Inbound Marketing? You sometimes find the silliest things on the Internet. During my daily scan of the industry news...
SEO is Not Inbound Marketing: It’s Useful Content that Attracts ... ..... and Generates Leads If you've implemented conversion well (but more on that later). Search Engines ARE a Valuable Marketing Channel Sixty som...
Does Your Online Marketing Diverge from Your Offline Conversations? Small Businesses Often Don't Do "Branding" Which is a worthy exercise. Branding your small business is really an exercise in finding out "Who do y...
Tactics for Strong Content Marketing Traction and Audience Growth Effective Content Marketing You will receive conflicting advise on how to best do Content Marketing. Too many experts, too little empirical evidence....
Inbound Marketing: Lead Generation Strategy Not Technology Inbound Marketing is a strategic way for your business to generate leads. It is NOT a technology or platform. The basic strategy is to make it easy...

Leave A Response

* Denotes Required Field