How to generate more leads with mobile marketing

The steps you need to generate leads with mobile marketing

Most people have their mobile devices with them almost all the time and there are high chances you yourself are reading this post on your mobile phone now.

But how do small businesses use mobile marketing to generate more leads and create more revenue?

What does a “mobile strategy” really consist of?

Make sure you have essential mobile fundamentals in place or else your lead generation campaign will be unsuccessful.

The following are some of the ways to generate more leads with mobile marketing strategies.

Create Mobile-Friendly Email

Studies show that around 53% of people use their mobile phones to view their emails. I’m pretty sure every email marketing and marketing automation software packages allows you to verify your emails format well on smart phones and tablets. So why do some people not use it?

Develop a Mobile App

Developing an app may need you little money but you may be surprised how little. It depends how complex the app is. You DON’T want an app that does nothing but display your content. You want something that is truly useful to people.

  • A mortgage interest calculator
  • A recipe and shopping planner
  • An app to help people capture topics ideas for future content

Think of something your desired audience does on a regular basis, and figure out a way to help them do that via a smart phone app.

Target your audience using social media platforms 

More than half of social media users access their account on their mobile phones. Social media networks are powerful vehicles for small businesses to reach out to their potential customers. Optimize your social media posts to display well on mobile devices.

Learn more here…

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