When most people hear the phrase “social media marketing” they probably think of Facebook, Twitter, LinkedIn, etc.
Not me. I’ve learned the absolute best place for social media engagement with your audience is your business blog.
Please consider this thought experiment…
- Is not the audience of people who are most likely to buy your products or services are people who have a genuine interest in those products?
- Is not Inbound Marketing (business blogging) is all about attracting people to your website via organic search?
- Is it not so that you know beyond a shadow of a doubt that people who arrive at your website via organic search DO have an interest in your products or services (after all they found you)?
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All of the above being the case, you can see why engaging with people on your website is the absolute best place for social media engagement between your business and your customers and prospects.
The absolute best part of business blogging is you can learn to do it yourself and once you have learned how to do it properly, you need never buy a paid ad again.
When your business needs more traffic, more leads, and more business, you want to learn from people who know how. We know how.SEO Needs Link Building