Making Choices When Local SEO Marketing Experts Disagree

 

When experts disagree

When experts disagree

It’s great when I find someone else who really gets Inbound Marketing (even if he calls it Content Marketing).

I too disagree with most “experts” and for a similar set of reasons.

So how do you, as a business owner who has heard of the fantastic lead generation capabilities of local SEO marketing (which is a specialized form of Inbound Marketing) know who does and does not deliver results?

These phrases are all interrelated: Local SEO Marketing, Content Marketing, Inbound Marketing, and Internet Marketing.

I recommend you focus on two main things:

Will They Share Their Analytics?

One of my core beliefs is “experts” in local SEO marketing who say “numbers don’t matter” 0nly say that because they either have no numbers or their numbers suck.

If you want to know if someone knows how to attract web traffic and prospects, ask them to open the analytics of existing customers.

Will They do Pay for Performance Pricing?

If your local SEO vendor is not willing to work out some form of pay for performance pricing, find another one.

Do They Make Iron Glad Guarantees of a First Page Placement?

Effective lead generation requires web visitors and conversions. Of course this in turns requires a high search ranking, but anyone can create a high search ranking for topic phrases that don’t matter. In fact, the less they matter, the easier it is to obtain a first page ranking.

You want someone who has a history of attracting unique visitors via organic search, and conversions.

When your business needs more leads, you should talk to us. We can help.

SEO Needs Link Building

Related Posts

The Importance of Links to SEO and Inbound Marketing Success Being Found Requires Having Been Found It's ironic, but if you want people to find you via organic search, it's important that other people have alre...
Online Content Generates Leads through Inbound Marketing Your online content tells your story. Let it convey the personality of your brand, of your service. As Ann Handley & C.C. Chapman, Authors of "Co...
Writing Quality Content Requires Practice and is Improved by Doing | I... The Best Way to Learn to Write, is to Start Writing Hubspot produces some very good eBooks on a variety of topics, but I really have to give them kud...
Inbound Marketing | Website Conversion | How to take Call to Action You're doing Inbound Marketing, you've attracted an audience, you know your sales funnel, and you know what action you want website visitors to take w...
Why Is It So Hard to Rate Small Business Online Marketing Services? Internet Marketing is Incredibly Measurable Even with the free version of Google Analytics, it is possible to report on Online Marketing detail and t...

Leave A Response

* Denotes Required Field