Looking to Attract More Clients to Your Cruise Line Vacation?

One of the advantages of being a travel agent is travel is an incredibly large industry. Leisure has become very big business.

One of the disadvantages of being a travel agent is there are a lot of you all trying to attract the same audience.

What can you do to ensure your agency stands out above the rest?

You can use the dynamics of Local SEO Marketing to your advantage.

Zippe.biz provides Local SEO Marketing training, consulting, and implementation.

Local SEO Marketing typically refers to promoting a companies services within a defined geography (hence, “local”), but is equally effective at promoting a destination. The basic idea is the same.

The basic idea is you create a website that is interesting and authoritative for a specific topic, which in your case will be a fairly narrowly defined combination of destination and/or experiences.

Below are a few examples to help make the point:

  • Hawaiian Vacations is a very broad topic.
  • Maui Destinations is more focused.
  • Snorkeling Experiences on Maui is more focused still.
  • African Safari is a very broad topic.
  • Tanzania Safari Excursions is more focused.

No matter what your specific travel niche is; from African Safari’s to Disney Cruises, you can present yourself as expert on that niche to potential clients, and that is where the beauty of this form of marketing comes in.

It is fairly easy, it is measurable, and as you build up your website (post by post, day by day) you attract an increasingly large number of people who have an interest in your topic of interest. You know they have an interest because they found you (not visa versa) via a Google search.

When your travel agency needs more traffic, more leads, and more clients, talk to us. We can help you.

SEO Needs Link Building



Related Posts

Internet Marketing Strategy | Make Your Website CTA Easy To See and Do This post is part of a series about the Internet marketing strategy I call Inbound Marketing. It is also part of a sub-series about website conversion...
What Are Some Basic SEO Concepts that Enhance Visitor Satisfaction? This is a two part answer and each part will be addressed separately. What we call SEO is the technical aspects of a larger effort known as Inbou...
Why SEO is Not Dead and Still Matters for Attracting Visitors and Lead... Your SEO Strategy Matters and Will for Years to Come Clearly people who claim SEO is dead are using a definition of SEO that is different from mine. ...
Inbound Marketing Lead Generation is Empowering Customers I hate to be the one to break the bad news, but your customers care much more about themselves than they do about you. Your stories need to be about t...
Blogging for Business and Internet Marketing are the same thing Blogging for business is serious business. It is also know by a bunch of different names: Content Marketing Internet Marketing Inbound Marketi...

Leave A Response

* Denotes Required Field