local seo marketing, ranking locally, ranking nationally

Local SEO Marketing | Does Ranking Locally Hurt Nationally?

Optimizing your site for local organic search does NOT harm your efforts to rank nationally.

Via Google Places for Business, you are limited to listing for where you actually have locations, but for organic search this is not a restriction.

When you optimize your site for “Bay Area Local SEO Marketing” you are not un-optimizing for “Local SEO Marketing”, you are simply creating more combinations for which your site will rank.

Zippe.biz provides Inbound Marketing (of which Local SEO Marketing is a subset) training, consulting, and implementation.

Ranking locally is an example of narrowing your niche, and when you narrow your niche, you decrease competition as there is less, and (this is the good part) you lay the foundation for later attracting a larger audience.

No matter how local you try to be, your website will never just attract visitors from your service area. Your goal with local SEO marketing is to attract as high a percentage of local visitors as you can. If you get to where 1/3 of your visitors are from your local service area, you’re doing great.

The main take away here is while you’re attracting your local audience, start thinking of ways you can be of service to people who live far away, as they will start contacting you.

If you sell products you can ship them.

What about if you sell local services (landscaping for example)? Then what? Can you make arrangements with other landscape professionals in other cities where you receive a referral fee for providing them a quality prospect?

When your business needs leads, talk to us. We can help.

SEO Needs Link Building



Related Posts

Answering “Why Does Your Business Exist?” Benefits your Ma... The Story of Marketing The evidence that understanding Why your business exists is beneficial is that very successful companies not only answer this ...
Local SEO Marketing Lead Generation: Content Creation Ideas Local SEO Marketing, which is a specialized form of Inbound Marketing, is all about content and publishing. The phrase "publish or perish" no longer ...
Local SEO Marketing | Post Optimization | Encouraging Backlinks Everyone knows your SEO ranking is heavily influenced by the quality of your backlinks. Everyone also knows that are good backlinks and bad backlinks....
Local SEO Marketing | Lead Generation for Your Sales Funnel This post is part of a series about local SEO marketing. For access to the lead post, select the link in the prior sentence. Every business needs a...
Avoiding Feeling You’re Too Repetitive with Your Business Bloggi...   https://www.youtube.com/watch?v=moLdkQEp-3I Start Transcript Hello, I'm Kevin with Inbound Marketing University. Today's Inbound Ma...

Leave A Response

* Denotes Required Field