This post is part of a series about the Internet marketing strategy I call Inbound Marketing, as well as part of a sub-series on the technical aspects of Inbound marketing. This post is also part of another sub-series that provides information about the specific WordPress plugins I find to be useful to Inbound Marketing.
To access the lead posts please click any of the links in the prior sentences.
Zippe.biz helps you generate quality leads for your business through your website.
When it comes to what is called Keyword Density, which is one aspect of successful Inbound Marketing, using a related post plugin allows you to display keyword phrase rich post titles in every post, thereby minimizing the need to use your target keyword phrases excessively in each of your posts.
It is a wonderful and effective way to display a set of keyword phrases on every web page even when the keyword phrase in question is not used within the post itself.
There are many to choose from, and I personally prefer Contextual Related Posts.
This plugin is not JUST for SEO, it does offer your readers suggestions on other posts they may appreciate. It does a great job of making suggestions, and it’s very easy to include a thumbnail of the post image above the post title. These images increase the odds of someone selecting the post.
In summary, you should use one of the related post plugins available to WordPress sites, and I personally recommend this one. I find it to be both easy to configure and effective.
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