This post is part of a series about the Internet marketing strategy I call Inbound Marketing, as well as part of a sub-series on the technical aspects of Inbound marketing. This post is also part of another sub-series that provides information about the specific WordPress plugins I find to be useful to Inbound Marketing.

To access the lead posts please click any of the links in the prior sentences.

Does a backup plugin (BackWPuP) really increase your SEO?

Zippe.biz helps you generate quality leads for your business through your website.

No, but failing to have a reliable backup in place can can certainly decrease your business if catastrophe were to strike.

Perhaps it’s because I lived too long in the corporate IT world, but not performing regular backups of important systems is not even an option for me.

I didn’t just stumble across this plugin. I looked for something that would allow me to backup a WordPress site to Dropbox and found it.

It is so easy to setup and use I consider not using it to inexcusable.

Catastrophes do happen. Data loss does happen. But there is no reason a catastrophic failure should severely hurt your business.

Yes, yes, but your hosting provider does backups. If you needed your website restored, GoDaddy will do it. Absolutely! And they commit to a 7 day turn around.

I am not willing to wait 7 days. When my website needs to be restored I want it done right away. That means I have to do daily backups and this solutions is free as well as easy to implement.

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