local seo inbound marketing effectively using evergreen posts to improve SEO

How Evergreen Posts Help Generate Business Leads via Inbound Marketing

Evergreen posts are posts that never get out of date. They provide information that is always relevant.

As such, they help turn your website into a source of reference, which people generally find useful.

By making your site more authoritative, you increase your search ranking, attract more relevant traffic, and generate more leads.

Evergreen posts are a critical part of your Inbound Marketing efforts.

Zippe.biz provides Inbound (SEO) Marketing services focused on generating leads for your business.

Evergreen posts tend to be in the format of lists.

Examples are:

  • The 10 best ways to….
  • The 5 best uses of…
  • 12 ways to increase…
  • The 7 most imporant…
  • 50 best uses of WD-40 (to give a more tangible example)
  • 40 most creative uses of duck tape

Posts of this format work for a few different reasons:

  1. When the information is truly useful, it is memorable. Have you not ever searched for a post you once found useful and still remembered?
  2. For some reason, the human mind seems to love the ideas of a numbered list. Buddhist monks even wrote in terms like “the 7 types of pride”, over 1,000 years ago. This illustrates how long we’ve known how effective this format is.

It is not important to understand why this works, but to know that it works, and use it to generate more leads for your business.

 

When you need to learn to use evergreen posts effectively to generate leads for your business…

Download the eBook: The 7 Fundamentals of Being Found Online

 

 

Related Posts

3 Ways to improve your business conversion rates What would you consider a good conversion rate? What steps can you take to improve your small business website conversion rates? The above quest...
Content and Local SEO Marketing Checklist Inbound Marketing is Content Marketing is Bloggiing Here is an excellent article about 26 things to do to improve your blogging (aka Content Marketi...
How to buy a technology that will make your marketing life better In the same way that you occasionally upgrade computer hardware for your business, you occasionally need to upgrade your marketing technology. The ...
3 Ways to generate more leads with better calls-to-action Small businesses mostly overlook one major factor of Landing Pages – THE CALL TO ACTION. Many small businesses omit or mess up their call to action...
A break down on how to spend your time on inbound marketing Inbound marketing when done right can increase your website traffic. Inbound marketing functions as a lead generation machine when done in the righ...

Leave A Response

* Denotes Required Field