A prior post discussed the importance of Quality posts relative to your local SEO marketing efforts for your travel business. Quality both from the perspective of a human being (for whom you are doing your writing) and from the perspective of a search engine robot (whose attention you MUST get for it to bring humans to your site).
Successful local SEO marketing also requires consistency, which is the focus of this post.
SEO Marketing is based on making it easy for your potential clients to find you. It is based on organic search.
Having a high ranking via organic search is a matter of publishing relevant, useful, and interesting content to your website.
It must be properly formatted for the search engine robots to determine its relevance, and it MUST arrive at regular intervals.
21st-century marketing looks like journalism.
After you determine what you want to say, how you want to say it, and who you want to say it to, you must say it, in small bits (short posts), at frequent intervals AND those intervals must be consistent.
If you publish 3 times a day, you publish something every 8 hours.
You set up a publishing schedule and you figure out how to keep it.
When your travel business needs more traffic, more leads, and more business, you should talk with us. We can help.SEO Needs Link Building