ABCs of Inbound Marketing: Why Your Domain Name is Not Very Important

ABCs of Inbound Marketing: Important Aspects of Your Domain Name

This article is part of the larger series titled the ABC’s of Inbound Marketing. For access to the entire series select the link in the prior sentence.

Clients and students has stressed over and over about choosing a good domain name.

Contrary to what others say, from a search perspective, what domain name you choose does not matter.

Your domain name is no longer a search signal.

What is most important is that your domain name be easy to remember and easy to spell. It turns out names like Yahoo and Google and excellent domain names. Who knew?

If what you’re branding is yourself, consider using your name.

Zippe.biz provides Inbound Marketing services as well as teaches YOU to generate leads through Inbound Marketing on your own (with our guidance and coaching). Please review our success stories, read up on Local SEO Marketing, and read up on Inbound Marketing.

Having said this, every part of your URL other than your domain name does have an impact on search.

So once you pick a domain name that is easy to remember and easy to spell, put your energies into selecting good categories, setting your permalink structures such that the categories are part of the URL, and choosing good slugs (file names) for your posts.

This is a much more fruitful use of your time and energy.

 

When you need more tips on attracting more web traffic, more leads, and more business, talk to us. We can help.

SEO Needs Link Building

 

 

 

 

 

 

Related Posts

Social Media Engagement and Lead Generation from Blogging? When most people hear the phrase "social media marketing" they probably think of Facebook, Twitter, LinkedIn, etc. Not me. I've learned the absolute ...
The Biggest SEO Benefit of Blogging: Generating Leads through Inbound ... Daily Publishing: Both Blessing and Curse What was once called SEO (Search Engine Optimization) is no longer sufficient for your website to show up o...
Pay for Results Lead Generation Content Marketing Services As you know, Content Marketing is where you attract prospects and customers through your website by publishing a lot of relevant content to your websi...
Increasing Web Traffic and Leads through Relationship and Link Buildin... White Hat Link Building Only Please When Google announces they are clamping down on practices such as guest blogging as a mean to acquire back links,...
Small Business Branding and Search Engine Optimization Techniques What Do Small Business Branding and Search Engine Optimization Techniques Have To Do With Each Other? Look at the question one way and the answer is ...

Leave A Response

* Denotes Required Field