This article is part of the larger series titled the ABC’s of Inbound Marketing. For access to the entire series select the link in the prior sentence.
The core activity of effective Inbound Marketing is publishing a large quantity of relevant and useful content, in small digestible chunks, at frequent intervals, over an extended period of time.
In other words, if you want web traffic, you must Hit Publish often.
Of course I am speaking metaphorically because you’ll be using the WordPress scheduler so literally you’ll be Hitting Schedule often, but you get the point.
The main success principals of Inbound Marketing are:
- Quantity: Publish a lot.
- Quality: Publish good stuff.
- Consistency: Publish at regular intervals (Hit Publish Often).
- Longevity: Keep calm and continue publishing.
Is it really that easy? Yes, and no.
Yes, the method, the system, the mechanism, is VERY easy. Anyone can do it.
No, it takes time, effort, dedication, devotion, etc, etc. As you learn how to do it properly, expect to spend 7 to 10 hours a week on this effort.
However, since there is no cheaper source of high quality leads, can you really afford NOT to do this?
When your business needs more leads, you should talk to us. We can help.SEO Needs Link Building