The WordFence Security plugin makes it easy to enforce the use of strong passwrd.

Internet Marketing Strategy | Enforcing Strong Passwords with Software

This post is part of a series about the Internet marketing strategy I call Inbound Marketing. It is also part of a sub-series about securing your WordPress website. To access the lead post please click either of the link in the prior sentence.

The Problem

People like to choose password that are easy for them to remember, which is why a lot of people choose weak passwords.

The solution

The solution is two fold:

  1. Teach people how to create strong passwords they easily remember. By basing the password on a phrase, not a word.
  2. Enforce the use of strong passwords for everyone on your website via software. I use the WordFence Security plugin for WordPress.

Zippe.biz helps you generate quality leads for your business through your website.

How to enforce the use of strong passwords

Step 1: Install the WordFence Security plugin.

Step 2: From the menu on the left of your screen, select Options under Wordfence.

Step 3: Scroll down to the section labeled Login Security Options.

Step 4: For the field “Enforce strong passwords?”, select “Force all members to use strong passwords”.

Step 5: Scroll to the bottom and select the button labeled “Save Changes”.

Step 6: Teach your people how to create strong passwords they will find easy to remember (see above)

Step 7: Repeat step 6

Step 8: Repeat step 6

I’m being a bit sarcastic with steps 7 and 8, but the need to reiterate how to create strong passwords that are easy to remember will never go away.

Most people do not understand the importance of this and view this as an inconvenience. To make it as convenient as possible you need to teach them how. You may need to teach them how over and over, but don’t worry. They will all get it eventually.

Download the eBook: The 7 Fundamentals of Being Found Online

 

Related Posts

How does Local SEO Marketing create Top of Mind Awareness? Experts agree, sales occur when someone thinks of your brand at the time they want to buy. The "someone thinks of you" is called Top of Mind Awareness...
Generating Leads from Inbound Marketing post Hummingbird and Keywords Keywords Were Once All Important SEO once meant keyword research and keyword density. And you would get serious results by focusing on keywords. B...
How to figure out who is (and is not) ready to buy Do you know who’s ready to buy, and who’s not ready in your small business? Not all leads are going to convert into sales. Hubspot reports that ...
Repetition in Marketing Grows Organic Web Traffic and Generates Leads Repetition is Needed in Even Inbound Marketing I found an article recently that relative to generating traffic and leads via Inbound Marketing, asks ...
Local SEO Marketing | What IS and IS NOT Searchable Local SEO Marketing is a specialized form of Inbound Marketing, and is based on your website being easy to find via organic search. Sometimes it feel...

Leave A Response

* Denotes Required Field