How to be an SEO, how to become an SEO analyst

How do you start your SEO career? It is always interesting to know how people understand that they want to do SEO. Why you start SEOing? What is your background?

Without exception, both myself and everyone I’ve met who does SEO got into the business out of necessity.

In my case it was to generate leads for a small business. Other people I’ve met started as webmasters. Still others come from a more traditional marketing background.

I believe what keeps us there is SEO (or more accurately the fully discipline of Inbound Marketing) is part art and part science.

Someone recently commented on my LinkedIn profile that I was an IT geek (once upon a time) who through SEO moved into marketing. For me that is an apt description.

The field is so broad and there are so many aspects to it that it attracts people from a variety of backgrounds.

I personally teach small business owners how to market themselves online through Inbound Marketing. I’ve met others who only do highly technical work on very large (million URL large) websites for enterprise level customers. Yet we can both describe what we do as “SEO”.

What does it take to be successful in SEO:

  • The ability to both generate a plan, and to maintain the daily grind of following it.
  • A good balance between creative skills and procedure skills.
  • Extreme attention to detail.
  • Ability to write well.
  • Ability to persevere even when you think things aren’t working (it takes time).
  • And most importantly….. The ability to constantly learn and adapt.

Learn what it takes to be found online…

Download the eBook: The 7 Fundamentals of Being Found Online

 

Related Posts

What is the Critical Content Marketing Skill People Don’t Talk A... The "How to" advice leaves this one out It's not how to build great blog post titles.It's not how to write great compelling content.Those are...
ABCs of Inbound Marketing: Maintain Publishing Consistency This article is part of the larger series titled the ABC's of Inbound Marketing. For access to the entire series select the link in the prior sentence...
Educating Prospects During the Interest Phase of Your AIDA Sales Funne... Not Everyone Buys Right Away, Some Need Time and Attention A prior post discussed an article recently published by James Green about the need to nurt...
How to attract and qualify leads using your business website You have a good looking website? Is it not generating leads?That's a common story. When you want your website to generate leads, it's not enough f...
How to repurpose your old content using the right way While focusing on creating and pushing new content is important, repurposing old content is also beneficial to your small businesses website.Old c...

Leave A Response

* Denotes Required Field