seo, inbound marketing, organic search traffic, referral traffic

How do I boost traffic and gain more presence for a new blog?

Before I get to the answer, a little background information is useful.

People arrive on your website through a variety of ways, and generally (not always but generally) the top 2 are:

Website Visitors from Organic Search Traffic

These are people who wound up on your website in response to a Google search. One of your webpages showed up prominently in their SERP and they selected it.

Website Visitors from Referral Traffic

These are people who arrived on your website from some other website, be it a social media site, or any other website.

It is in Fact All About Content

It’s very useful to think of online marketing as publishing.\

Websites that with more content tend to (not always but mostly) outrank websites with less content, and websites with fresh content tend to outrank websites with old content.

The best way to rank your website (and attract more visitors from organic search) is to publish a steady stream of quality content at regular and frequent intervals.

However, Websites that are Known More, Rank Higher

It’s an interesting dynamic that websites that more of us know about tend to (again, not always but mostly) rank higher in organic search.

This is because more of us link to the content on that website and more of us leave comments on the content on that website (each comment is an update to the website and sites that are updated more often tend to rank higher).

So You Promote Your Content

And this is where social media comes in.

While promoting your content via social media has not direct impact on your search ranking, it does bring in some traffic via social media, and the more people who see your stuff the more people there are to like your stuff enough to link to it and comment upon it, both of which DO have a direct positive impact on your SEO.

Learn More…

Download the eBook: The 7 Fundamentals of Being Found Online

 

Related Posts

Internet Marketing Strategy | Make Your Website CTA Easy To See and Do This post is part of a series about the Internet marketing strategy I call Inbound Marketing. It is also part of a sub-series about website conversion...
Inbound Marketing Momentum: Keeping Your Publishing Schedule Delivers ... The Importance of Regular Publishing Simple put, websites that contain fresh content rank higher. It really is that simple. You want to outrank your ...
Social Media for Visual Content used in Inbound Marketing When your products or services are very visual, you have benefits when it comes to Content and Inbound Marketing the rest of us lack.It's not just...
More Technical Aspects of SEO help Attract Relevant Visitors and Incre... More Important SEO Formatting for Blog Posts While well formed titles for your blog posts are critical for good SEO, there is more blog post formatti...
Why is Lean Content Marketing the Best Search Engine Optimization Tech... What is Lean Content Marketing? Content marketing on the cheap.It's not that lean content marketing is an effective search engine optimization te...

Leave A Response

* Denotes Required Field