local seo inbound marketing web page bounce and web site bounce rate

ABCs of Inbound Marketing: Lowering Your Website Bounce Rate

This article is part of the larger series titled the ABC’s of Inbound Marketing. For access to the entire series select the link in the prior sentence.

A prior post explains what bounce rate is and why you should care. This post provides suggestions on how to decrease it.

Although there is no end to the number of suggestions people will give on how to reduce your bounce rate, I wish to focus on only a few. These few in and of themselves will do the trick.

Zippe.biz provides Local SEO Marketing training, consulting, and implementation.

Within the Inbound Marketing industry, there is an idea of “turning the page”. This is when someone lands on one page of your website and before they leave they click thru to read another.

There are two primary things you can do to increase your page turns, which is what decreases your bounce rate:

  1. Write posts in series where there is one post that links to all the other posts, each of which links back to the main post. This post is part of a series titled “The ABCs of Inbound Marketing”.
  2. Write posts in the format of part 1 and part 2 and link them to each other.

Those two simple strategies will decrease your bounce rate and increase your search ranking.

Want more tips on attracting your crowed to your website?

Whether you want someone to do it for you OR you want to learn to do it yourself, talk to us. We can help.

Yes, I want more leads

 

Related Posts

Build Small Lifestyle B2B and B2C Businesses with Content Marketing Le... Why "Go Big or Go Home" is Bad Advise I sometime cringe when I see blog titles like "5 Reasons Your Small B2B Company Will Stay Small". What is impli...
Using Expert Interviews to Grow Your Website and Blog Traffic Audience The New Big Thing to Grow Your Website Traffic This is continued from a prior post that provided examples of things that used to work, but do no long...
Local SEO Marketing | Know the Website Changes They Make If a local SEO marketing vendor you're working with is not willing to share with you the changes they're making to your website, do not work with them...
Technical Aspects of SEO help Attract Interested Visitors via Organic ... Important Technical Aspects of SEO While having your website be easy to find requires publishing stuff to your website that is worthy of being found,...
Why Local SEO Marketing Should Be Taken Seriously in 2014 You and your business need to take Local SEO marketing very seriously, and now is as good a time as any to start. The reasons are: 1) Leads from...

Leave A Response

* Denotes Required Field