Email marketing tips for small businesses.

Reliable Email marketing for small businesses with successful results

For small businesses, email campaigns are still an important part of your overall marketing strategy and studies show email marketing drives more sales more than other marketing tactics.

If you have do not have an email marketing strategy for your small business, reconsider.

Email Marketing tips for small businesses that works

Calls to Action button

Just as it is important to add a call to action button at the end of every webpage, is the same way of importance to add a call to action button at the end of every email you send out to your subscribers.

The actions of course will be different, but a CTA is needed to nudge them.

Relevant content that your subscribers want

When signing up on your subscribers list, you’ve set an expectation of what they’ll receive. When you sign up for our email newsletters, you’re told to expect one useful tip per week.

You need to fulfill whatever promise you make.

They can choose to mail on business updates, or tips about your products, or general information about your industry, or other.

Staying true to what you promised ensures that subscribers will stay loyal to you.

Check on Briefness

Your mails should be brief. You have a few seconds to capture their attention and you have a few seconds of their attention.

Create email’s that contain useful information that can be easily gleaned.

Preferably, your customers will like to read the whole content. This is helped by it being brief.

Check Spam Rules

Before you send your mails out, make sure that it observes all the spam rules so it does not get directed away from inbox’s. “Don’t land in spam folders”

 

With email marketing, you need to know well in advance what you are going to send out…

Learn more…..

Download the eBook: The 7 Fundamentals of Being Found Online

 

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