How to make your company stand out on Instagram

How to make your business Instagram marketing account stands out

The growth that social media channels have made over the last few years is an indication that social media provides you with potential marketing opportunities for your business. In this article, we dig deep into Instagram. How can you market on Instagram? In this article, we’ve compiled some of the great tips to help you better…

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How to target your social media messaging

What are the best times to post for social media marketing?

Is there such a thing as the best time to post on a social media platform? The best time to post on your social media is when your target audience are on the network. For example, if you’re a restaurant, just before lunch or dinner time might be your best times. If you’re a fitness club, the…

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How to conduct a social media audit for your business

How to audit your social media strategy in your business

An effective social media strategy is essential for business today. To be successful with social media, you need to have a clear plan in how you will use the available channels. Once you have implemented a social media strategy in your marketing plan, you need a way to follow up and make sure that things are going as…

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How to grow your business on LinkedIn

What things can you do with your LinkedIn business page?

For many people, LinkedIn can be a confusing place, but at it’s essence, LinkedIn is just a social media network where businesses and clients connect online. Who should use LinkedIn? Do I need a LinkedIn page for my business? If you’re in business, the short answer is yes. The following are some answers about using LinkedIn…

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How to keep your social strategy still alive

How to stay ahead of the curve on social media marketing

Every business understands that social media is a powerful business tool. The problem is that they don’t actually understand how to use this tool. For both small and big businesses, social media is where they meet with their customers. Social media is not going away. It is here to stay, and is an important aspect…

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How to use hashtag for effective social media marketing

How to expand your reach online with hashtag marketing strategies

In this social media age, businesses can reach their target audience more easily than ever before. Businesses can reach their potential customers directly through social media. Social media hashtags are one tool in doing so. What are hashtags? These are clickable phrases that people use to access social media updates by topics. These are tools…

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What is the best social media marketing for businesses?

Social media platforms as marketing tool for businesses

Social media networks provides opportunities for businesses to connect directly with their audience. But some social media networks are better suited for particular marketing goals and business types over others. Understanding which network to use in your business makes a big difference in your social media marketing success. This article compares social media networks for marketing and…

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How can you go about proper video content?

How to produce more effective video content for your business

Videos are an essential component of successful social media marketing strategies. Have you embraced social media videos for your brand? When it comes to video and social media strategy, there are challenges ranging from quality to consistency that small businesses face. So how do you go about creating quality video content? This articles will walk…

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How can you measure your social media marketing impact?

Ultimate guide to measuring your social media revenues

Many small businesses are struggling to grasp the financial benefits social media marketing. They have no idea whether or not their social media efforts are actually paying off. Other small businesses aren’t measuring their social media returns because of inability to tie social media to their outcomes, due to a lack of good analytics and an…

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Can social media marketing be a lead generating machine?

How to get better at lead generation with social media

Many small businesses think social media lead generation is hard. But content marketing actually exceeds social media in terms of difficulty. Today, generating leads from social media is no longer impossible. The technology factor and how you track and measure social media posts has improved. Basically social media marketing has now got better tactics and…

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