How to make your content go viral

How to make your business content increase your reach

Your audience shares your content when they thing others will benefit from seeing it.

As a small business, you want create content in a way that your audience will see it as valuable (to themselves and others) so they are induced and motivated to share it

How do you do this? By providing real answers to real issues.

Use infographics?

People love to share infographics, but some are kind of crowded. Infographics can be a great tool for conveying information in a very concise way, but be careful not to do overdo it. Do you look at what I’ll call Massively Large Infographics? Most of us don’t.

Whether you create an eBook, blog post etc., when you condense the main idea of your content into an inforgraphic you make it easier to understand and more likely to be shared.

Share your content where they spend much of their time

Know where your target audience spends their time. Understanding which social media platforms your audience use is the 1s step.

This will vary depending on the type of business you’re in.

Once you understand the social platforms your audience are mostly using, research and test the best time for social sharing for your audience.

Create interactive content

While this is easier said than done, content is going interactive.

To better help you understand what is meant by “interactive content” think of tools.

Mortgage calculators, tools that help you design a room and see how specific pieces of furniture fit into it, etc (when done well) are useful and are shared.

Ask questions and share the answers

By providing answers to your audience, it encourages content sharing in a way that you are focusing the right target of people and they will likely share your content with their audiences.

These strategies help you expand your business reach.

Learn more here….

Download the eBook: The 7 Fundamentals of Being Found Online

 

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